Cross-Media Campaign

Cross-Media / Integrated Marketing Campaigns are highly strategic solutions to consider when developing your Marketing Plan.Fusion Media Marketing will partner with you to analyze your objectives and create a cross-media program that delivers these objectives. It’s a program that allows you to communicate a consistent message through the mail, web, print ads, radio, television and email. This personalized multi-touch strategy delivers superior results that are, most importantly, measurable.

Personalized URLs - pURL

Do you want to direct your clients to your web site (from print,email,ads,radio,tv,etc.) in a way that is easily tracked and measured? You can do just that with a Personalized URL. This dynamic approach will provide additional media channels, expanding touch and data points into your marketing strategies.

The Personalized URL is effective for:

• Tracking results to a specific marketing piece, individual respondent, visitor profile or other criteria.
• Linking direct mail with the interactive capabilities of the internet.
• Achieving dramatically high response rates.
• Gathering valuable information from visitors and qualify prospects - and much more!